Social networking has been the buzz phrase that is going around like a viral infection. These social networking sites help people to keep connected with others from their past, present, and maybe, even future. Ask anyone you know and chances are, he/she is on a social network or is surrounded by people who are.

With everything that is going on in the cyber space, social networking has become a great part of people’s lives, not just for the young techie generation but for the tech-savvy oldies as well. Admit it or not, there are times when people even prefer updating each other about their lives via tweets and wall posts, shocking everyone through wedding photos no one knew about, and discovering each other’s talents via videos getting a nil to million hits.


Needless to say, social networking is a very competitive industry, with sites clinging for the top spot through added programs and applications that distinguish it from the rest. Here are some of the top networking sites:



Facebook is the worldwide leader among social networks. It claims to have more than 500 million members, with 250 million unique visitors every month. Alexa – a tracking site – reports Facebook as the second most visited site in the world, next to Google.


YouTube is the most popular video-sharing website today. Ranked #3 in the world by Alexa in terms of the number of visitors, YouTube serves as a one-stop portal for people who want to watch and share videos worldwide. Its staggering number of visitors gives you the opportunity to gain a lot of exposure.


Though limited in features and characters (140 per tweet) compared to other sites, Twitter is probably the fastest way to let your followers know about the most recent offerings of your company. This micro-blogging site claims to have 80.5 million unique visitors every month.


Flickr is a website where you can host your images and videos. But more than an online photo and video management site, Flickr boasts of a growing online community that you can take advantage of.


A neophyte in the social networking game, Google+ looks promising as it tries to address the shortcomings of Facebook. It’s probably too early to tell though if Google+ can topple the Mark Zuckerberg-led site. But definitely the competition is something to look forward to.


So yeah, hop into social networking train so you can improve your social presence. The train might be leaving now and you sure do not want to get left behind.


Social Presence

June 9, 2011

In this day and age of Web 2.0, many online social networking sites have proliferated and are continuously flourishing with the massive amount of visitors these sites attract. The growing number of users of these online communication platforms tells you that there is an opportunity for your business to be seen by your potential customers and thus, you have to take advantage of it.

Since social networking has served as a mainstream business tool, visibility in these sites is the key to get new customers and retain the existing ones. If you still have not ventured into this and maximized what social networking sites offer, you are definitely missing out on huge business opportunities.